NEWS
2 MAY 2025 | PRESS RELEASE
Lotus honours legendary racing driver Jim Clark with exclusive Emira Clark Edition
With the introduction of the Emira Clark Edition, Lotus honours one of the greatest drivers of all time with the introduction of the Emira Clark Edition in collaboration with the Jim Clark Trust.
23 APRIL 2025 | PRESS RELEASE
Lotus launches powerful new brand film celebrating its rebellious spirit and racing soul
Lotus reveals its latest global brand campaign with the launch of a new film titled “Are You a Driver or What?”
4 MARCH 2025 | PRESS RELEASE
Lotus reveals revised Emira line-up with new Turbo SE performance flagship
Emira Turbo SE and Emira V6 to replace First Editions
JUNE 2024
Lotus launches AI-powered Personal Showroom
Introducing The Personal Showroom